MAISON&OBJET ASIA returns to Singapore for its second edition from 10 to 13 March 2015 at the Marina Bay Sands Expo and Convention Centre. This second edition will feature an expanded selection of the best of high-end decoration and home fashion by prestigious brands and designers in the Interior Design and Home Decoration sectors. Featured in the Interior Design section are leading brands offering the highest quality in decoration and design, ideal for residential, contract and hospitality projects. Within the Home Decoration section, an eclectic group of the most coveted and innovative brands in furniture, lighting and decorative accessories will be showcased. The very same spirit of creativity and sophistication that characterises its Parisian event, and which distinguished the first Asia edition, will continue to be evident in MAISON&OBJET ASIA 2015.
The salon will bring together the arts of living, gather together players in the sector, decipher new trends, offer new sources of inspiration, unveil new talents, stimulate the market, promote creativity and provide a springboard for brand enhancement – all under one roof. The salon offers an exclusive trade-event format where export- oriented MAISON&OBJET PARIS exhibitors can develop lasting business relationships with the economically dynamic Asian region, opening the door to new markets. Regional manufacturers and designers will have the opportunity to leverage on MAISON&OBJET’s well-established international business platform and reputation.
To reinforce their commitment to the region, the MAISON&OBJET ASIA team embarked on its second pre- salon tour, the first was in 2013. This time, the team visited the cities of Jakarta, Seoul, Taipei, Shanghai and Beijing promoting MAISON&OBJET ASIA to cultivate a strong Asian visitor base to the salon and to attract even more Asian brands to showcase their works. “At MAISON&OBJET ASIA, we are committed to being a unique platform that brings together a wide offering of brands together with a large diversity of visitors. These visitors range from retailers to buyers, from interior designers to architects, and from property developers to hotel and restaurant owners. In 2014, we had more than 13,700 visitors with Asian visitors making up 51% and a total of 265 brands with 30% of them from Asia. For 2015, we are delighted to now have 300 brands from 26 countries, of which 32% are from Asia. There are 153 brands which are new exhibitors and 47% are exclusive to the MAISON&OBJET ASIA, not having exhibited in Paris before,” says Philippe Brocart, Managing Director, MAISON&OBJET.
The year 2015 also marks an important milestone for MAISON&OBJET as it celebrates its 20th anniversary in Paris in January and will launch the first MAISON&OBJET AMERICAS in Miami Beach, which will take place from 12 to 15 May. Highlights for 2015 in the Asia edition include the staples which make up the salon’s distinctive traits: Designer of the Year and Rising Asian Talents, as well as the Interior Design & Lifestyle Summit which will feature keynote addresses by renowned industry personalities and presentations on market trends.
Designer of the Year 2015
To kick off the second edition, MAISON&OBJET ASIA takes great pleasure in announcing the 2015 Designer of the Year, NERI&HU DESIGN AND RESEARCH OFFICE from Shanghai, China.
In our quest for the MAISON&OBJET ASIA Designer of the Year, we seek out designers who represent the essence of Asian culture, Asian roots and with an international approach to their works. Lyndon Neri and Rossana Hu have distinguished themselves through their work and also with numerous international s Designer of the Year is selected from amongst exceptional Asian designers who been lauded for their work and who have made a distinctive mark in the world of design.
Rising Asian Talents 2015
The Rising Asian Talents are selected from the fields of design such as fashion accessory, fragrance, furniture, graphic, home decoration, jewellery, lighting, wallpaper and textile. In collaboration with Design Anthology magazine in Hong Kong, six Rising Asian Talents have been chosen to represent their countries and showcase their works in a section of the salon specially dedicated to them. MAISON&OBJET ASIA’S Rising Asian Talents for 2015 are Abie Abdillah (Indonesia), Monica Tsang (Hong Kong), Outofstock (Singapore), Poetic Lab (Taiwan), Wonmin Park (Korea) and Zhang Zhoujie (Shanghai, China). Their biographies are attached in Annex C. This special spotlight underscores MAISON&OBJET’s objective to continually encourage and nurture young talented designers and assist them providing an exhibition and networking platform within the industry.
“The Rising Asian Talents is an important part of MAISON&OBJET ASIA as it draws attention to the region’s best emerging design talents. Our second edition will focus on six up-and-coming designers from China, Hong Kong, Indonesia, Korea, Singapore and Taiwan. As the nexus for the exchange of creative ideas and the stage for international exposure, MAISON&OBJET ASIA hopes to provide diverse opportunities for our latest group of Rising Asian Talents to grow their talents within Asia and beyond. The region is not only significant as an important design market, but also because it is home to some of the most innovative and creative individuals today, ” says Mr Philippe Brocart, Managing Director, MAISON&OBJET.
Interior Design & Lifestyle Summit
Analyzing key market trends and discovering the most innovative projects through lectures and workshops led by major personalities in various fields is the calling of this event. Divided into five different components, the Summit will feature a total of 20 sessions, each lasting 45 minutes.
Keynote speakers include MAISON&OBJET ASIA 2015 Designer of the Year Neri&Hu who will present their thoughts on “The Cabinet of Curiosity”, Gabriele Chiave, Creative Director of Marcel Wanders studio and Laurence Llewelyn-Bowen of LLB. Singapore President’s Design Awards winner of Designer of the Year 2013, Patrick Chia, founder of Squeeze Design and founding director of the Design Incubation Centre at the National University of Singapore, will close the Summit with his much expected keynote on “Craft and Beyond”.
Trends & Prospective
These workshops will discuss the latest trends in the design world. Speakers include the Carlin group who will speak on “Selected 2016 Lifestyle & Interior Trends for Asia Market” and a panel discussion in association with Sleeper magazine on restaurant and bar designs in hotels with Marc Dardenne of Patina Hotels & Resorts, Michael Goodman of EDG Interior Architecture + Design, Jean-Luc Fourrier of JLF Associates, Ariane Steinbeck of Gettys and Christine McGinnis of AvroKO Bangkok. Also in these workshops, Kenneth Ng of Wing Tai Properties shares his thoughts on “Creativity, a commissioner’s perspective”.
Best Of Interior Design
These sessions will highlight exemplary achievements of interior architecture in Asia, presented by both the interior designer and client. Speakers include designer Jaya Ibrahim of Jaya International, renowned for his distinctive Asian inspired interiors with Marc Dardene, CEO of Patina Hotels & Resorts, Ronald Akili and Jason Gunawan, founders of Indonesian hospitality group PTT Family and owners of the internationally acclaimed Potato Head brand of bars, restaurants and beach clubs as well as architect, Marc Webb and interior designer, Naoko Takenouchi of Takenouchi Webb, an integrated design firm that develops architectural and Best Of Retail The Best of Retail sessions will look at fashion and atypical places presented by their creator who will take the opportunity to explain their philosophy, their selection of products and the originality of their point of sale. Speakers include Grace Wang of VVG Lifestyle Village, Taiwan. Panel Discussions A real debate generator, Panel Discussions features collaborations between an industrial and a designer .
MAISON&OBJET ASIA is organised by SAFI and will be held from 10 to 13 March 2015 at the Marina Bay Sands Expo and Convention Centre. MAISON&OBJET ASIA 2015 will be part of SINGAPORE DESIGN WEEK 2015, a week that celebrates the very best in design. SAFI is a subsidiary of Ateliers d’Art de France and Reed Expositions France.